How can you stand out from your competition when applying for creative jobs?
70% of hiring managers are looking for this from new talent but only 1% of people actually do this. Are you one of them?
Hey, Creatives!
Did you know 70% of hiring managers say a Personal Brand is more important than your CV?
Yet only 1% of LinkedIn users actually create content
If you’re not investing time into your personal brand you’re missing out on:
- Creating a strong human connection with your network
- Helping more people know, like & trust you
- Showing your expertise beyond your experience.
Building your personal brand is one of the easiest ways to stand out from your competition.
But what if you don’t know what to share?
Last week I hosted my first LinkedIn Audio event with the amazing Emma Keane, Employee Advocacy Manager at Wiser
We discussed how non-linear career paths can provide you with ideas and insights that can help you shape your personal brand.
If you missed the first episode, join the Confessions of a Creative community so you can be the first to hear about our next episode!
Creative News - What’s In & What’s Out🗞️
We’re mixing up our weekly news updates by spilling the tea on what’s in and what’s out this week. Sometimes brands miss the mark and we’re going to share our favourite and least favourite campaigns of the week.
Image credit: Creative Boom
What’s In: Branding for new cultural hub inspired by Brutalism and community artwork
Our town centres aren't what they used to be. Online shopping and remote working have drastically reduced footfall, and local authorities must address this decline. If left unchecked, the impact on community life could be severe.
It's heartening to see Stockport introducing Stockroom, a new cultural hub in the Merseyway Shopping Centre. This project, led by Stockport Council, aims to revitalise the town centre with a library, children's learning area, café bar, and more.
The council enlisted Manchester-based design studio StudioDBD, founded by David Sedgwick, along with strategists Martin Carr and Graham Lister, to develop the brand identity. Remarkably, the project also involved residents in its design. A workshop in Merseyway invited the public to share their visions for the space.
Stockroom aims to create an inclusive and welcoming environment that reflects the community's needs and aspirations and represents a significant step towards revitalising town centres and fostering vibrant public life.
We’re on the fence: Joe & the Juice's new ‘just dropped’ campaign
Joe & the Juice have released their brand-new smoothie campaign with the tagline ‘Just dropped’, with a series of images showing the smoothies all over car seats, gym floors and pavements.
This playful take on their new launch has left their audience divided. Some customers love the creative take on the drinks campaign, while others find the images stressful to view.
The most important thing about this campaign is that it is memorable, but does it make you want to go and grab a smoothie? What are your thoughts?
The Ultimate Career Guide every creative needs to up-level their career.
I’ve been collecting all of my favourite resources in this dashboard over the last few months and I’m super excited to share it with you!
Inside the dashboard you will get access to three courses to fast-track your career success:
🚀 Getting Started - How to start building your Creative Career
🧠 Mindset Mini-course - Overcome Overwhelm & Achieve your goals
📸 How to get started building your Personal Brand
5+ Notion Templates/ Exclusive Ebooks
Recommend reading, podcasts, TED talks and more
+ I’ll be regularly updating the dashboard with new resources which you will update your version automatically.
Want to get your copy? Click the button below to get access to the guide today
I’d love it if you could share this newsletter with your creative friends so they can get the inside scoop on the creative industries.
See you next week!
Please like or comment below if you enjoyed this week’s episode ❤️
Emma
Let’s stay in touch!
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