Want to be a full-time freelancer or founder? Here's how you can make that dream a reality sooner than you think 🪄
What if you could achieve your goals for 2025 in just 3 months?
Hey, Creative!
Well, last week’s event was amazing! 🤩
20 amazing creatives joined us for a Studio Self-Made mini personal branding workshop & networking event at Chocolate Bar in Sheffield.
We explored how to:
🤩 Create your main character's personality
🎯 Align your goals & interests with your personal brand
🔍 Choosing the right social media platform
📺 Create a signature series to launch your personal brand
It’s always amazing when an idea turns into something real.
Thank you to everyone who attended the event.
I can’t wait to see you start building your personal brands!
If you missed it, here are a few shots from the evening 📸
Now let’s dive into this week’s industry insights + exciting opportunities.
📣 NEW: The Freelancer + Founder Roadmap Group Mentoring program launches next week!
Are you tired of working a 9-5 and feeling stuck knowing how to build a sustainable freelance career?
Or do you have a business idea that you want to turn into a reality but have no clue how to find funding or get people to buy what you are selling?
Over the last 5 years, I’ve built two award-winning businesses and worked as a freelance brand strategist for 7 figure businesses.
The hardest part of trying to build something for yourself is trying to do it alone.
That’s why I’ve created The Freelancer + Founder Roadmap.
A new group mentoring programme to connect talented freelancers and founders.
Giving you access to a roadmap that will help you achieve your goals for 2025 in just 3 months!
And YOU could be a part of this amazing community.
Simply, join the waitlist here to be the first to hear about when doors open next week!
If you want to get a feel for what the content will be like inside the group mentoring programme, take a look at our brand new 3-step personal branding mini-course 👇
Creative News - What’s In & What’s Out🗞️
We’re mixing up our weekly news updates by spilling the tea on what’s in and what’s out this week. Sometimes brands miss the mark and we’re going to share our favourite and least favourite campaigns of the week.
Image credit: Boots Christmas Ad
What’s In: The battle of the Christmas Adverts is back
The holiday season is peak pressure time for advertisers. They’re pulling out all the stops to make sure their clients’ brands capture a big slice of holiday spending. Adding to the excitement, today’s media scrutinises each Christmas ad as if it were a mini-movie—evaluating, ranking, and celebrating them as festive storytelling events. These ads aren’t just commercials; they’ve become cultural moments that audiences look forward to every year.
Which one is your favourite this year?
Image credit: BOF
What’s out: The Fashion Industry is going backwards when it comes to sustainability and here’s why
Buckle up—the fashion industry is headed into a whirlwind 2025! After years of anticipation, a market slowdown has arrived, and with it, a whole new set of challenges. Price-conscious shoppers, shaped by recent inflation, are rethinking spending habits. Plus, the rise of “dupes” and the impact of climate change are disrupting the status quo, making it a year where only the most adaptable brands will thrive.
While many shoppers remain reluctant to pay more for sustainable options, companies that prioritise eco-conscious practices will gain efficiency and a competitive edge. In short, 2025 may be the ultimate test—but for creative, nimble brands ready to pivot, it could also be the year of breakthroughs.
I’d love it if you could share this newsletter with your creative friends so they can get the inside scoop on the creative industries.
Paid opportunity for future leaders and change-makers 💸
We’re excited to share SPARK, a new leadership development programme for Northerners aged 18-25, delivered by Northern Soul and funded by the Virgin Money Foundation and The National Lottery Community Fund.
Applications are NOW OPEN (link to apply) and will close Friday 22nd November.
We are looking to recruit 15 diverse individuals from the North West, North East and Yorkshire and the Humber who are passionate about making a difference in their community but might be unsure of where to start.
Each participant will receive 121 coaching sessions to support their development and a £800 honorarium for their time, engagement, and commitment to the programme.
Northern Soul is also running a free drop-in info session online today at (13 Nov) 12 pm. Register here: https://SPARK2025.eventbrite.co.uk
Don’t miss out, apply now :)
See you next week!
Please like or comment below if you enjoyed this week’s episode ❤️
Emma
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